Last updated on June 28, 2024 by 247 News Around The World
Developments on the social media side of “The Drake-Kendrick Feud” have sent the social media community into a frenzy with debates growing over whether the social medium is really a key arena for today's rap battles. Beyond the aftermath of his confrontation with Kendrick Lamar, the Toronto musician has chosen to remain somewhat hidden from the public, with only a few notable cases serving as exceptions.
Today Drake made headlines again by posting a photo to his Instagram story. In the image, Drake sat puffing on what appeared to be a hookah. The twisted motivation behind the post has not only confused, but also alienated many of its fans and critics. When someone posted this on social media, they just wanted to be funny and see who can get the most likes.
“Bro I'm sorry I can't keep doing this for you,” one user expressed, while another said: “What about this pose man?”
The criticism has prompted some people to reiterate past claims against Drake that have suggested the photo is a rebuttal to his improvements in the face of negative comments.
Drake and Kendrick Lamar's long-running feud dates back to 2013, when Lamar teased Drake and several other rappers on Big Sean's “Control.” The antagonism deepened further in recent months as the two performers engaged in cross-talk and allegations. The artist's popularity also exploded as music fans and fans hailed him as the champion of the rap world. According to his analysis, Kendrick's lyrical prowess and the resurgence in sales of previous albums were the main successes that he provided to Drake.
His competitor, on the other hand, has used the expressed excitement to his advantage by performing material he's made for his ongoing battle with Drake for the first time at a performance in LA just this weekend. He has also expressed plans to release a music video for a hit titled “Not Like Us,” the most controversial of the discord, which was shot in his hometown of Compton over the weekend.
Drake's decision to post the photo of the hookah on social media has been seen by many as a mistake, especially in the context of the ongoing feud and the bad image that has dogged him in recent years. The event points to the great potential of social media to accelerate or even expand rap battles, along with the threats artists face when interacting with their fans and opponents online.
After the feud between Drake and Kendrick Lamar ends, it is still unknown which of the two artists will be able to emerge victorious. However, one thing is certain: the effect of social media on the shape of these events and the general impression of the conflicts will be a factor of conversation for many years to come.
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